Marketing
Effective marketing without unnecessarily flouting privacy laws - from B2B to B2C, digital or traditional marketing we help you to avoid common pitfalls
- Enhance knowledge
- Boost permission rates
- Improve transparency
- Tick the right boxes for consent
- Balance legitimate interests
- Understand profiling
- Due diligence of third party lists
- Controlling cookies and similar tech
We regularly conduct reviews focused on marketing activities to identify any risks and give practical recommendations.
We have in depth knowledge of the privacy laws’ rules and regulatory guidance surrounding direct marketing, we appreciate commercial imperatives and enable you to make informed decisions.
Build on the knowledge of your marketing team and others with data protection training on how PECR and UK GDPR work together. We can cover how marketing rules differ across Europe and the rest of the world.